PSTR Studio is all about making high-quality art accessible to everyone, specializing in curated prints from emerging and established artists worldwide. When they approached us, their goal was to elevate their brand and create an e-commerce platform that would fully reflect the quality of their curation.
How do you build a brand that stands out while letting the artists and their work remain the stars of the show? The challenge lay in crafting an identity for PSTR Studio that felt bold and approachable, without overshadowing the art itself. Additionally, the e-commerce platform needed to handle content-heavy pages without ever compromising the user experience.
The brand identity was crafted to position PSTR Studio as a curator, always allowing the art and artists to take center stage. A distinctive color palette and typography gave the brand a unique look, while the e-commerce platform offered easy-to-use customization options, letting users personalize their art selections. With development by Code, the final result is a polished, user-friendly platform that reflects PSTR’s bold, artistic approach.
