Bloomon face

bloomon

bloomon

We collaborated with

Maarten, Patrick, Ferdinand, Suzanne

Together with bloomon, we optimised UX patterns to make subscription and gifting possible on every product and merged from two separate platforms into one. We also took this opportunity to translate their new brand identity into digital—while increasing conversion.

Bloomon full width
‘We proposed an editorial look & feel, highlighting the inspiring visuals to encourage browsing, while offering multiple ways to convert.’

Hélène, Senior designer

Bloomon mobile 4


Our challenge was to differentiate bloomon from its competitors with a complete design overhaul. We went for an editorial look, highlighting the inspiring visuals to encourage browsing, while offering multiple conversion options.

We’ve created a layout that adjusts to the seasonality of the floral collections. Some elements of the interface would thus change of colour depending of the content displayed on the website, creating a more immersive color experience of the bloomon interpretation of each season.

Bloomon DT screen2

Creative Team

  • HELENE LICHT
    HELENE DONKER

    Hélène Lead Designer

  • ALONZO LICHT
    ALONZO DONKER

    Alonzo Founder, UX Director

  • RITA LICHT
    RITA DONKER

    Rita UX Designer

  • LINDA LICHT
    LINDA DONKER

    Linda Operations & Projects

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